대립의 정치와 낙인어 사용: 이론적 배경과 사례 분석을 중심으로

Title
대립의 정치와 낙인어 사용: 이론적 배경과 사례 분석을 중심으로
Other Titles
Political Opposition and Stigmatic Words: Theoretical Background and Case Analysis
Author(s)
임성우
Keywords
stigmatic words; stimulus words; enemy image; spokespersons' comments; political communication; Saejongsi
Issue Date
201312
Publisher
국제언어인문학회
Citation
인문언어, v.15, no.3, pp.261 - 282
Abstract
This study deals with “stimulus words” in political communication with special reference to the semantic-pragmatic political language use. In particular, we look into the types of strategic languages that are employed in the political discourse to build up negative images of the opposition parties. Of particular interest is the emotional aspect of the vocabulary exhibited in a party spokesperson's expressions asserting his or her party's position on specific portfolio against the opposing party. The stimulus words a spokesperson uses are often indexes of the party's interpretation and evaluation of an issue at hand, attesting to its political reaction, to the social condition and to its political determination. Such political vocabularies, therefore, have the function of achieving communicational simplicity, making the political language readily available through “decreased power” and the concomitant strengthened “emotional appeal.” The present study analyzes the language of party spokespersons to illustrate how they capitalize on stimulus words--or rather “stigmatic” words--to the advantage of, or to the detriment of, a political position as the case may be.
URI
http://hdl.handle.net/YU.REPOSITORY/27839
ISSN
1598-2130
Appears in Collections:
문과대학 > 독어독문학과 > Articles
Files in This Item:
There are no files associated with this item.
Export
RIS (EndNote)
XLS (Excel)
XML


qrcode

Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.

BROWSE