전략적지향성이 지적자본과 기업성과에 미치는 영향

Title
전략적지향성이 지적자본과 기업성과에 미치는 영향
Other Titles
The Effects of Strategic Orientation on Intellectual Capital and Firm Performance
Author(s)
김상현문영백[문영백]
Keywords
strategic orientation; market orientaion; entrepreneurial orientation; intellectual capital; human capital; structural capital; customer capital; firm performance
Issue Date
201212
Publisher
한국지식경영학회
Citation
지식경영연구, v.13, no.5, pp.15 - 42
Abstract
Recently, there has been increasing interests on strategic orientation and intellectual capital as measures of competitiveness and their impacts on firm performance. However, there was little research which verify empirically the relationships among strategic orientation, intellectual capital and firm peformance. This research scrutinizes the effects of strategic orientaion on intellectual capital and firm performance. Based on literature review, research model and hypotheses are developed and empirically tested. The results are as follows. First, market orientaion and entrepreneurial orientation have positive effects on human capital, structural capital and customer capital which compose intellectual capital. Second, market orientaion and entrepreneurial orientation do not influence firm performance directly, but indirectly influence firm performace via intellectual capital. Third, the hypothesis about the relationship between intellectual capital and firm performacne is partially accepted. Only customer capital affects firm performance. Discussions and implications are followed.
URI
http://hdl.handle.net/YU.REPOSITORY/26357
ISSN
1229-9553
Appears in Collections:
경영대학 > 경영학과 > Articles
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