문화 콘텐츠 활성화를 위한 소셜 네트워크 전략 - 대구․경북지역을 중심으로 -

Title
문화 콘텐츠 활성화를 위한 소셜 네트워크 전략 - 대구․경북지역을 중심으로 -
Other Titles
Social Network Strategy for Revitalizing Cultural Contents: Focusing on the Daegu-Gyeongbuk Region of Korea
Author(s)
박한우임연수[임연수]전채남
Keywords
문화 콘텐츠; 멘탈인프라; 소셜 네트워크 전략; 대구․경북; cultural contents; mental infrastructure; social network strategy; Daegu-Gyeongbuk
Issue Date
201108
Publisher
영남대학교 인문과학연구소
Citation
인문연구, no.62, pp.229 - 275
Abstract
Under the paradigm of the human-centered networked society, based on advanced information science and technology, this study focuses on social network strategy for revitalizing cultural contents in the Yeongnam region, South Korea. It examines two cultural issues in the regional boundary: Eumshik-dimibang, the oldest cookbook written by Gye-hyang Jang, and the online public relations of the International Association of Athletics Federations World Championships Daegu 2011. The former case provides the basic principle of the social network where archetype of cultural asset is recovered and diffused. The latter allows us to understand why networked mental infrastructure is necessary to exchange experience mutually with others. Lastly, this study discusses about a theoretical strategy to facilitate the development of the regional culture, on the basis of the networked mental infrastructure.
URI
http://hdl.handle.net/YU.REPOSITORY/24692
ISSN
1598-2211
Appears in Collections:
문과대학 > 언론정보학과 > Articles
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